How to start a startup business for beginners

When starting a business, it is important that you have a well-developed strategy. A detailed strategy will help you solve problems. The business strategy guarantees you the desired progress and goals at the same time.

Your plan doesn’t have to be very detailed. Sticking to simple plans allows you to focus on what really matters.

In this article, you will learn more about how to start a startup business.

7 ways to start a startup business for beginners

To grow your business, you need a clear plan. What is the content of the plan? Below are seven things that should be included in a startup business plan.

1. Create a Minimum Viable Product / MVP

Before starting a business, you must first learn about the Minimum Viable Product or MVP. MVP is a feature that you need to prepare in order to be able to satisfy customers as soon as you publish your company. This MVP also increases your chances of successfully starting a business.

However, MVP is not the same as a beta launch. MPV gives users access to the features that will make your product useful when it’s released. As your business grows, you can keep adding new features. This will help your business to grow organically using feedback from early adopters.

What you can do:

  • Write down what important things your business should have;
  • Build an MVP prototype that includes the features you want;
  • Release MVP as soon as possible for immediate market access;
  • Pay attention to feedback from early adopters;
  • Continue to release new features and customer feedback as planned.

2. Create a company website

The website is the foundation of any online business. In fact, a website is essential whether it is an online or offline business. Because potential customers can find your business more easily if your business is available online.

You can create a website to provide all business-related information. Starting from contact details, what services are offered, hours of operation, and others. All this information improves the company’s reputation while building trust between the customer and the company.

What you can do:

  • Build a user-friendly website;
  • Add contact information, features, services, and other details to the website;
  • Providing a contact form for visitors.

3. Choose the right domain name

This is one of the most important steps in building your startup. A domain name is your online business identity that your customers will remember. Therefore, searching for the right domain name should not be missed.

A good domain name can indicate a brand name and line of business, be free of misspellings and hyphens (-), short, and easy to remember and pronounce.

Even if the above requirements seem numerous and complicated, that doesn’t mean you can’t get the right domain. Today there is a wide range of domain extensions related to specific industries. For example, could mean a commercial business in general. On the other hand, means a company that is more related to the technology field.

Some of the domain extensions you can choose from:

  • .TECH for technology (example:;
  • .STORE for retail and e-commerce (Example:;
  • .SPACE for coworking space projects or space affairs (example:;
  • .PRESS for media and publications (example:;
  • .WEBSITE for a unique impression on the web (example:

4. Focus on the original goal

When formulating a strategy for starting a startup company, always review the goals set initially. MVP is great for starting a business, but it’s the initial goal that will pave the way for your success.

So there’s nothing wrong with checking the scribbles of your business strategy. Think about what you want to put into the business expansion. Then turn all those plans into concrete actions.

What you can do:

  • Focus on the original plan;
  • Create action items that can be broken down into tasks;
  • Focus on business goals;
  • Leverage customer data and advice to inform business decisions;
  • Stay on top of the business outcomes you’re targeting.

5. Set a time frame for each task

Each task on the list should have a clear time frame. This makes it easier for you to monitor the progress of each task.

When a task is completed, you can mark a new achievement. This method has many uses. You can measure work progress while maintaining momentum.

Celebrating new achievements will boost morale. Then you can end up growing your business and getting better over time.

What you can do:

  • Create a schedule for each task;
  • Make sure you always get the work done according to the time frame. This can be achieved by closely monitoring the progress of each job;
  • Boost team spirit by recognizing and celebrating every achievement.

6. Find the target market

For a company to be successful, it needs customers. In order to find customers, you need to narrow your audience or target market.

This can be done by learning from competitors’ websites. Try to collect and analyze the existing data.

After publishing, talk to customers and ask for their feedback. Slowly you will find a buyer persona (we discuss buyer personas in this article) that can be used to set a marketing strategy. When the characteristics of the target market are met, the execution of marketing strategies can be better organized.

What you can do:

  • Study competitors’ websites and marketing channels;
  • Ask for customer feedback and study it to improve your offer;
  • Offer incentives in the form of discounts or freebies to customers who complete surveys or questionnaires;
  • Create buyer personas.

7. Make a specific offer or product

Specific products and services are important in business. This will be the backbone of the business as well as what attracts customers.

If your startup is service-based, you need to decide what improvements need to be made, what promotional packages to offer, or what additional services you want to create.

You can always develop your product variants at a later date. Note, however, that the development must be consistent with the service or product being offered. Keep this principle in mind, at least in the early days of business. This principle helps you focus on running your business.

What you can do:

  • Divide the offer list into mandatory and optional features;
  • Narrow down your company’s basic offering;
  • Focus your business on the service or product you want to offer;
  • Make a checklist to make sure you’re sticking to the main goal.

Are you ready to start your startup business?

When starting a business, it’s good to start with simple things. Only then do you build the business to make it bigger? This method makes it easier for you to creatively design product offerings, improve products based on feedback, and continue to update and innovate products.

A rough plan followed by a clear goal and vision will help you make decisions. The business strategy at the beginning will be a guide even in difficult situations. Just look at the plans that have been made and you can move more steadily. The same plan will also spur you on to develop your business at a steady pace